Thirteen years after its launch, Facebook has now reached the impressive milestone of 2 billion monthly active users. And when you think there are only 7.3 billion people on our beautiful planet that figure becomes even more phenomenal. The fact more than 1 in 4 people in the whole wide world are using Facebook each month really does blow my mind.
In local terms, this correlates to 12 million Australians using Facebook on a daily basis.
7 in 10 Australians use Facebook
1 in 2 Australians use Facebook on a daily basis
1 in 2 Australians use YouTube
1 in 5 Australians use Instagram
1 in 6 Australians use Snapchat
I find these statistics amazing. The speed of change is something that is quite phenomenal and presents numerous opportunities for Brands and businesses alike. Isn’t it time you took a look at what Facebook could do for you?