Something about Sam

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Sam Dugdale is the founder and principal of The Marketing Precinct.

The Marketing Precinct was established in 2013, and follows her many years of marketing experience on some of Australia’s most recognised and loved brands. She has worked extensively with large corporations, most notably Cadbury Schweppes, and SME’s in establishing brands and supporting them in achieving success.

Cottees   Cadbury Real Iced Tea Schweppes

In addition, she has worked alongside award-winning Blue Ocean Strategy Consulting Group Principals, Dr Wayne Mortensen and Brian Marks, in delivering outstanding growth results for a number of FMCG brands.

Blue Ocean 2Blue Ocean

Sam’s qualifications include a Bachelor of Arts (Majors Politics and Sociology) from Monash University, and a Bachelor of Business (Marketing) also from Monash University. Sam is also a member of the Australian Market and Social Research Society,  and an Associate Fellow of the Australian Marketing Insititute.



This experience ensures The Marketing Precinct is well connected within the field and use only best in class suppliers for a range of marketing services including graphic design, photography and digital development.